Maxliner – On the back of selling out the first release of Toyota Hilux and Next-Gen Ford Ranger Venture canopies, Maxliner Australia has announced the release of the next Venture canopies to arrive in 2022, the Isuzu D-MAX and Mazda BT-50.
The new canopy has been designed from the ground up precisely with the Australian ute market in mind and features groundbreaking specifications combined with electrifying styling.
Nigel Brownscobe, Managing Director of Maxliner and Vandapac Australia, said, “Australians are buying more utes than ever before, and canopies have turned from the tradies functional workhorse to a lifestyle accessory.”
“About 18 months ago, we sat down with our product planning team in Thailand and set them a challenge to design a canopy that offers our customers the function they require but incorporates style and class-leading specifications; the result is Venture”.
With a manufacturing facility in the heartland of ute manufacturing in Thailand, parent brand Vandapac PTY LTD produces the Venture canopy exclusively for Maxliner in Australia. However, the company has been making OEM quality vehicle accessories for over thirty years and supplies global vehicle manufacturers with genuine accessories and production parts.
Working with the manufacturing and production team in Thailand and the sales and marketing team on the ground in Australia has given Maxliner Australia the opportunity to design the Venture canopy to in way that replaces canopy features end users dislike and replaces them with considered and practical but modern features.
An example of this is replacing hard to access small side windows with easy to access large side windows. The Venture has also replaced traditional window key locks with handle-free push button entry on the rear and side windows. This can also be intergrated to the vehicles key fob. The Venture features a spoiler for good looks, but a fully reinforced steel structure roof allows a substantial load-carrying capacity, perfect for work or play.
Another way the Venture challenges traditional canopy offerings is by presenting customers with two product styling options: a conventional colour-coded painted body or a modern and aggressive black-accented version. Either style can be matched with black door moldings, flares, weather shields, side steps, and crossbars. These additions allow customers to personalise their vehicles and offer dealers further profit opportunities.
The Venture canopy is available now for Toyota Hilux and Next-Gen Ford Ranger, and pre-order for Isuzu D-MAX and Mazda BT-50 at Maxliner Distributors and Stockists across Australia.
For more information or to become a stockist or distributor, please visit maxliner.com.au.
