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Kia Establishes ‘purple m’ start-up to accelerate EV mobility services

Kia establishes ‘PurpleM’ start-uptoaccelerateEVmobilityservices_1

Transport planners have learnt that a service is not just a train, bus or car trip.  It is the whole of journey that can include getting to the train station and access at the other end; getting from the car parking station to your final destination; transferring from one service to another.

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Kia realised that if they want to sell more electric vehicles there is a benefit in assisting the whole trip.

Kia has jointly funded a new start up with CODE42’s Urban Mobility Operating System, a mobility platform which integrates autonomous vehicles and transportation services including ride-hailing, fleet management, demand-responsive shuttle and smart logistics.

If you cannot drive your car from door-to-door because of restrictions or the cost of tolls, for example this will allow you to identify and use a service that might include your car, a shuttle service and a train trip to your final destination.

Motoring Minutes are heard around Australia every day on over 50 radio channels through the Torque Radio networkMotoring Minutes have an average daily audience of over 150,000 listeners. Motoring Minutes are also broadcast as part of Overdrive Radio Program, which is broadcast through the Community Radio Network across Australia and has a weekly audience of over 450,000.

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