When the first Mini came onto the market in 1959 it clearly put practicality ahead of tradition. It was not your typical car. Now the current Mini brand has a new concept vehicle the Urbanaut.
It is a small car with a people mover shape and rounded corners and edges. It is not unlike the early models of the Daewoo Matiz. That’s not a compliment.
Mini say that modern technology such as autonomation can improve the exterior and interior design, well they actually said it “improves the enclave of personal space”.
They also said the MINI Vision Urbanaut uses three curated MINI moments –for usage scenarios. There’s “Chill” when you relax. “Wanderlust” when you work as you are being driven, and “the Vibe” when you socialise.
The road test of the future will have a whole new approach and language.
Im David Brown
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