The level of new car sales in Australia is always of interest to a number of different parties. It’s often used as a barometer of the state of the economy as well as a predictor of future trends.
The last two years have been hampered by Covid and the results in November directly reflect that while demand is strong, supply is the issue. That is mostly because of the global shortage of microprocessors as well as factory closures etc.
However we see Toyota retain its number one position so far with about 21.4% of the market, more than twice as much as its nearest rival, Mazda.
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The SUV surge continues unabated with that segment now representing slightly more than 50% of new car sales.
Passenger cars has been the biggest decline over recent years, but small segments are still buoyant.
The top ten players are Toyota, Mazda, with Hyundai, Ford, Kia and Mitsubishi all bunched together around 7 % each give or take, followed by Nissan, Volkswagen, MG and Subaru all bunched together. The continuing growth brand in=s MG that has come from nowhere over the last few years to a top ten position.
The key takeaway from the results is that if you are after a new car, get in early with your order, because unless there is one of the showroom floor, you may be in for a wait.
This is a Motoring Minute
Im Rob Fraser
Motoring Minutes are heard around Australia every day on over 50 radio channels through the Torque Radio network. Motoring Minute has an average daily audience of over 150,000 listeners. That’s over 750,000 listeners a week.
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